Dating app Bumble announced on Wednesday that it’s laying off 30% of its workforce, impacting around 240 positions. The company said in a securities filing that the cuts are part of its plans to realign its “operating structure to optimize execution on its strategic priorities.”
Bumble anticipates saving $40 million per year as a result of the workforce reduction and plans to reinvest most of this money into product and technology development.
The company said it will incur approximately $13 million to $18 million of nonrecurring charges, mainly related to severance, benefits, and associated costs for affected employees in the third and fourth quarters of 2025.
Bumble’s shares are up around 20% following the news of the job cuts.
The company’s last round of layoffs was back in February 2024, when it cut 30% its workforce, impacting around 350 employees.
In addition to announcing the workforce reduction, Bumble shared that it’s increasing its second-quarter revenue forecast to a range of $244 million to $249 million, up from the previously forecasted $235 million to $243 million range.
The cuts come as Bumble announced at the start of the year that founder Whitney Wolfe Herd was returning as CEO in March, after stepping down from the position in 2023.
As Bumble last month reported weak first-quarter earnings that fell 7.7% year-over-year, Herd said in an interview with The New York Times that “Bumble needs me back. It’s an extension of me to some degree, and watching it fall from its peak has been very hard.”
Match, which owns rival apps like Tinder and Hinge, has also been struggling to attract and retain users, particularly young ones. Match announced in May that it was laying off 13% of its staff to reduce costs and streamline its organizational structure.
Correction: This post was updated to reflect that Bumble’s last round of layoffs was in February 2024, not January 2024.
